Partner Tour Overview & Belle Salle Akihabara Event Plan
Touge JDM premium Quest: Akihabara to Mt. Haruna
These are monitor tours, limited to 8 guests per tour on a first-come, first-served basis, offered at a special rate (¥200,000 per person for the 3-night, 4-day tour, including meals, a dedicated guide, and all experience content). Registration for each tour closes as soon as its 8 seats are filled.
From Akihabara to Gunma Japan.
AKIBA JDM PROJECT is a tourism initiative that starts in Akihabara — a global mecca for subculture — and uses ‘JDM’ (Japanese Domestic Market), Japan's automotive tuning culture, as a gateway to send inbound and domestic fans out to Japan's regions. Through three initiatives — experience events in Akihabara, outreach at Tokyo Comic Con, and a partner tour with Gunma Prefecture's Shibukawa and Annaka cities — we're building a new regional-tourism model that moves visitors from ‘discovering and connecting’ (Akihabara) to ‘experiencing’ (Gunma).
Official Ambassador
Sayaka Shimoda
The project's official ambassador is professional drift driver Sayaka Shimoda, serving as the link between Akihabara and Gunma across all four tours. She supports publicity and PR activities and performs a demo run exclusively on the rally-spectating tour (Ver.3). She also serves as Tourism Ambassador for Annaka City and Support Ambassador for Shibukawa City, both in Gunma (the drift ride-along experience itself is run by ORIGAMIJDM).
Background
Akihabara draws large numbers of visitors from Japan and abroad year-round as a mecca for subculture, yet most of that visit stays contained within the Akihabara area and rarely extends into regional travel. Meanwhile, JDM — Japan's homegrown automotive culture — enjoys strong popularity overseas and pairs naturally with anime, gaming, and hobby content. Could this shared ‘passion’ be the bridge that connects Akihabara to the regions? That question is the starting point of AKIBA JDM PROJECT.
Purpose
“Create the entry point in Akihabara. Experience JDM in Gunma.”
Regional tourism driven by JDM culture
Build a circulation model that channels the ‘passions’ of Akihabara visitors out to regions with automotive-culture ties.
Partnership with the Shibukawa/Annaka JDM Promotion
Collaborate with the Shibukawa/Annaka JDM Promotion to plan a regional tour connecting Akihabara and Gunma Prefecture.
A new appeal for Akihabara
Add ‘a hub for car culture’ as a new value proposition for Akihabara through JDM vehicle displays and events
STEP
“Create the entry point in Akihabara. Experience JDM in Gunma.”
01 Know & Discover
Akihabara Events
02 Experience & Broadcast
Tokyo Comic Con 2026
03 Circulate & Send Visitors
Gunma (Shibukawa & Annaka)
Regular JDM vehicle displays and corporate booths at Belle Salle Akihabara's open plaza
A booth presence spreading word of AKIBA JDM PROJECT and the Gunma partner tour, domestically and internationally
A regional tour experiencing JDM culture, run in partnership with the Shibukawa/Annaka JDM Promotion
Call for Partners & Exhibitors
AKIBA JDM PROJECT is a tourism initiative that starts in Akihabara and uses JDM car culture to guide fans from Japan and around the world to regional Japan. We are inviting companies and organizations involved
1. Exhibition Booths
Regular JDM vehicle displays and corporate booths at Belle Salle Akihabara's open plaza
2. Demo Car Display
A booth presence spreading word of AKIBA JDM PROJECT and the Gunma partner tour, domestically and internationally
3. Talk Event Speaking
Share your industry expertise, product news, and brand story directly with visitors on our talk event stage.
4. Support for the Gunma Tour
Help with the regional tour we are planning with the Shibukawa-Annaka JDM Promotion, either by offering experiences or by becoming a sponsor.
We look forward to working with you.
